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Generational Change & Tech

By: David Werdiger
Uncategorized
Apr 28
1 min read

We used to sort people into neat generational boxes. Boomers. Gen X. Millennials. But that model is breaking.

The same person can behave like Gen Z on TikTok, Gen X at work, and a Boomer when making financial decisions – all in the same day. So the question isn’t which generation your customer belongs to.

It’s who they are right now, in this context, making this decision. Behavior changes faster than generations ever could.

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Artist dates aren't just for artists.

Two hours. No phone. No agenda. Just notice things.
That's where your best ideas actually come from.

Try it this week, then tell me what you noticed.

Madonna, at Coachella this year: "I came to Earth to be a doer not a watcher." The Hollywood Reporter

She was talking about looking out at a sea of phones during her own show and not being able to see a single face.

Recently, attendees were forced to place their phones and

The one thing every human being will face is also the thing many of us avoid thinking about.

Mortality is our only certainty, yet it's incredibly difficult to confront because it forces us to face the unknown. In this clip, we explore why fear of death shapes so much of how we

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